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Duran Insurance

Humanizing Insurance: The Strategic Website Redesign of Duran Insurance

Duran Insurance is a well-established insurance company with over 20 years of experience. They specialize in providing insurance solutions for various industries, including Native Indian casinos, hotels, real estate, apartment owners, and the food industry. With aspirations to expand into electric vehicles, car manufacturers, and larger corporate clients, Duran Insurance sought a website refresh to reflect its strong, trusted, and stable identity.

Website Features

  • Human-Centric Design: The website integrates people-focused imagery to reinforce Duran’s commitment to personalized service and direct client relationships.
  • Client Services Focus: Highlighting Private Client Insurance Services with customized solutions.
  • Annual Insurance Review Messaging: Subtle prompts to encourage yearly updates to coverage, aligning with industry trends.